William C. Brown
VP Marketing

Honed his eye for design as a commercial architect and lead designer for the interior spaces of high-end hotels and restaurants for SRSS, T+CT Design Studio and The Van Dresser Company. Brown joined Sionic Mobile in October 2010 wearing many hats: design and create digital maps for the top 42 US airports for the first release of ION; identify, hire and manage a design firm to create the corporate and product brands, and a PR and marketing firm; and, build a network of suppliers for all digital and printed marketing materials. Brown also manages all social media outlets for the Company.

Robert Burroughs
EVP Products

Led Bellsouth Mobility (now AT&T) in the launch of several consumer products including voice connect and one number service. Burroughs headed product planning and marketing for IntelliOne and launched the company’s ioVector application for iPhone and Blackberry – a traffic navigation and trip planning app marketed through Rogers Communications throughout Canada.  Burroughs transitioned his knowledge base and supplier relationships when joining Sionic Mobile in mid-2010.

Andrew Choi
VP Development

Designed and developed multiple mobile platforms for Motorola, T-Mobile and Intellione.  Choi pioneered complex smartphone apps for the Blackberry platform and very first iPhone when Apple initially launched its AppStore and is considered a subject matter expert on all versions of iOS.  Choi designed and co-developed our first generation platform in late 2010 and solely developed the first release of ION for iPhones.

Lori Frans
VP Support Services

Led the SAP integration team for McData’s customer service and support system and managed the customer support team for a large Boeing contractor.  Frans joined the company in 2013 to define and build a world-class customer support practice addressing the needs of our partners, merchants, nonprofits and users across all services and apps: ION Loyalty for merchants, ION Rewards for consumers and Shop2Give for nonprofits and their supporters.

Ronald D. Herman
Founder & CEO

Co-founded two tech companies; the first was divided into automotive services and sold to Carlson Marketing Group and the healthcare practice sold to EDS, bringing him to Atlanta, Georgia.  Herman joined Arthur Andersen Business Consulting in 1997 to help build the firm’s Advanced Technology Group immediately following the split from Andersen Consulting.  In 2001, Herman co-founded IntelliOne Technologies, a location-based services company.  In a span of nine years, IntelliOne completed two acquisitions and raised $40 million in private, venture and strategic capital prior to its acquisition by a Canadian partner in 2010. Herman provided seed stage capital and founded Sionic Mobile in 2010 and brought forward key staff members and stakeholders from IntelliOne into the venture.